In The News

“I have worked with Victoria happily for over a decade now, and I would not change it for the world.”

  B.C. Fiedler B.C. Fiedler Management Gordon Lightfoot Concert Promoter 

VLPR demonstrated a clear understanding of what we needed and then proceeded, surprised and communicated the newsworthy press materials that achieved our goals. The result was spot on and I would not hesitate to partner again.

Greg Henderson
Rose Theatre Brampton

I’ve worked with VLPR and Victoria since 2004 at Hilton Canada and Vintage Hotels while in a VP Sales and Marketing capacity.  The assignments have ranged from assisting with the execution of an existing PR campaign, developing an annual PR plan and taking complete ownership of a high profile media event.  We were completely satisfied in each case with her contribution, her creativity, her ability to make things happen (usually in a short period of time) and the quality of her work.  Each initiative met or exceeded our goals and laid the foundation for longer term success. I would highly recommend Victoria Lord and the services she can provide. She delivers exceptional value for money, is a consummate professional and is a pleasure to work with.

Anna-Lisa Mantesso
Mantesso Marketing & Communications Network

Victoria Lord is the kind of publicist I love to work with. She understands a good story and how to pitch it. She’s thorough, efficient and a really valuable resource.

Sonia Arab CBC Toronto

Victoria Lord may refer to herself as a Public Relations agent — But at Unique Lives, we think of her as a Priceless Resource. She always thinks outside of the box and helps us promote our brand on many marketing levels.

Howard Szigeti
Unique Lives & Experiences

Victoria Lord is an outstanding publicist, and one of the most effective I have dealt with in more than 25 years as an independent producer. She is thorough in her approach, conscientious, hardworking and a creative thinker. I have been delighted with the results she has achieved on each of the occasions I have retained her to publicize attractions. I simply cannot conceive of presenting a show in Toronto without Victoria’s involvement.

Andrew McKinnon
AMcK Entertainment

Victoria Lord has done an incredible job at expanding the awareness of our signature programs in multiple media outlets, helping build the brand of the Flato Markham Theatre, which has translated into very positive impact on our general business. The City of Markham has probably the most visible Theatre operation in the Toronto Golden Horseshoe; Victoria’s strategy and hard work ought to be recognized for our successes.

Eric Lariviere
General Manager
Flato Markham Theatre

I’ve used VLPR for many years and have always been impressed with their out-of-the-box ideas and creativity in crafting publicity strategies. Victoria’s dedication and drive always ensures that we have gotten the best results possible.

Jennifer Mitchell
President
Casablanca Media Publishing

Victoria always aims to exceed expectations and she delivers, time after time. Her understanding of the strategic role of publicity combined with her high standards of execution are an impressive combination.

Heather Clark
Director of Marketing and Development
The Corporation of Massey Hall
and Roy Thomson Hall