For over a decade, VLPR has represented B.C. Fiedler Management and the legendary troubadour Gordon Lightfoot. In addition to ongoing publicity and tour support; we recently launched and co-manage Gordon Lightfoot’s first and only official Facebook page.
View the recent photos of Gordon Lightfoot at CBC radio in Toronto:
Victoria Lord is well-connected, awesomely organized and a great lady to work with. I recommend her services to anyone looking for public relations expertise.
Tania Miller
Music Director
Victoria Symphony
Victoria Lord has done an incredible job at expanding the awareness of our signature programs in multiple media outlets, helping build the brand of the Flato Markham Theatre, which has translated into very positive impact on our general business. The City of Markham has probably the most visible Theatre operation in the Toronto Golden Horseshoe; Victoria’s strategy and hard work ought to be recognized for our successes.
Eric Lariviere
General Manager
Flato Markham Theatre
I have had the pleasure of working with Victoria for over 15 years now. We have worked together both as agency colleagues and as collaborators on many projects. Victoria is highly regarded in our industry because she has smart, strategic insights, unparalleled media relationships and a commitment to client service that is truly commendable. Any client would be lucky to work with Victoria and her team!
Martine Lévy
Managing Director
DDB PR
VLPR demonstrated a clear understanding of what we needed and then proceeded, surprised and communicated the newsworthy press materials that achieved our goals. The result was spot on and I would not hesitate to partner again.
Greg Henderson
Rose Theatre Brampton
I’ve known Victoria Lord for several years and one of the best things I can say about her ..a professional to the max. She understands the people she works with and knows exactly how to help them reach the next level. If there’s one thing I know… if Victoria Lord is contacting me she has my full attention because I know it’s something important and worthwhile.
Rudy Blair
Music Reporter
680 News – All News Radio
For over two decades Victoria Lord has pestered me, badgered me and politely coaxed me to write about her events and artists. I have always done so willingly because she’s among the best in the public relations field, and her clients are impressive. She’s not only a friend, she’s a colleague insuring that I always get a good story.
Larry LeBlanc
Senior Editor
Celebrity Access/Encore
When it comes to dealing with emerging or established artists/personalities in the pop culture or political arena, Victoria is an expert in every sense of the word. She is meticulously organized, filled with stellar ideas and is such an advocate for her roster. She is relentless in her pursuit to bringing distinguished names and products to the Canadian and international media arena and brings grace and knowledge to every projects she tackles. Whenever we work together, Victoria ensures the process feels seamless.
Elio Iannacci
Features Editor – Fashion Magazine
Arts Reporter – Maclean’s Magazine
“I have worked with Victoria happily for over a decade now, and I would not change it for the world.”
B.C. Fiedler B.C. Fiedler Management Gordon Lightfoot Concert Promoter
I’ve had a working relationship with Victoria for many years and I like that she ‘gets’ me – she’s familiar with my diverse musical tastes, my politics, and the pride I take in tackling a story from a unique angle. Sure, she understands the importance of a writer’s deadlines and getting music and art to me on time, but she also knows how to propose covering a story that gets my attention right away.
Errol Nazareth
CBC Radio & The Toronto Sun
Victoria Lord is an outstanding publicist, and one of the most effective I have dealt with in more than 25 years as an independent producer. She is thorough in her approach, conscientious, hardworking and a creative thinker. I have been delighted with the results she has achieved on each of the occasions I have retained her to publicize attractions. I simply cannot conceive of presenting a show in Toronto without Victoria’s involvement.
Andrew McKinnon
AMcK Entertainment
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