For over a decade, VLPR has represented B.C. Fiedler Management and the legendary troubadour Gordon Lightfoot. In addition to ongoing publicity and tour support; we recently launched and co-manage Gordon Lightfoot’s first and only official Facebook page.
View the recent photos of Gordon Lightfoot at CBC radio in Toronto:
Victoria always aims to exceed expectations and she delivers, time after time. Her understanding of the strategic role of publicity combined with her high standards of execution are an impressive combination.
Heather Clark
Director of Marketing and Development
The Corporation of Massey Hall
and Roy Thomson Hall
Victoria Lord is well-connected, awesomely organized and a great lady to work with. I recommend her services to anyone looking for public relations expertise.
Tania Miller
Music Director
Victoria Symphony
Victoria Lord may refer to herself as a Public Relations agent — But at Unique Lives, we think of her as a Priceless Resource. She always thinks outside of the box and helps us promote our brand on many marketing levels.
Howard Szigeti
Unique Lives & Experiences
We love working with Victoria Lord. She’s professional and she doesn’t waste time with pitches that do not suit the show. When booking segments with Victoria, I can rely on her to be meticulous about detail, and I trust that when says something is going to be done, it will be.
Tracey Howland
Senior Segment Producer
Breakfast Television – Citytv
I’ve used VLPR for many years and have always been impressed with their out-of-the-box ideas and creativity in crafting publicity strategies. Victoria’s dedication and drive always ensures that we have gotten the best results possible.
Jennifer Mitchell
President
Casablanca Media Publishing
I’ve had a working relationship with Victoria for many years and I like that she ‘gets’ me – she’s familiar with my diverse musical tastes, my politics, and the pride I take in tackling a story from a unique angle. Sure, she understands the importance of a writer’s deadlines and getting music and art to me on time, but she also knows how to propose covering a story that gets my attention right away.
Errol Nazareth
CBC Radio & The Toronto Sun
I’ve known Victoria Lord for several years and one of the best things I can say about her ..a professional to the max. She understands the people she works with and knows exactly how to help them reach the next level. If there’s one thing I know… if Victoria Lord is contacting me she has my full attention because I know it’s something important and worthwhile.
Rudy Blair
Music Reporter
680 News – All News Radio
I have had the pleasure of working with Victoria for over 15 years now. We have worked together both as agency colleagues and as collaborators on many projects. Victoria is highly regarded in our industry because she has smart, strategic insights, unparalleled media relationships and a commitment to client service that is truly commendable. Any client would be lucky to work with Victoria and her team!
Martine Lévy
Managing Director
DDB PR
“I have worked with Victoria happily for over a decade now, and I would not change it for the world.”
B.C. Fiedler B.C. Fiedler Management Gordon Lightfoot Concert Promoter
For over two decades Victoria Lord has pestered me, badgered me and politely coaxed me to write about her events and artists. I have always done so willingly because she’s among the best in the public relations field, and her clients are impressive. She’s not only a friend, she’s a colleague insuring that I always get a good story.
Larry LeBlanc
Senior Editor
Celebrity Access/Encore
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